Your brand exists.Now prove it.
Pressure-test your D2C brand with live audits, competitor maps, and margin calculators — before a single dollar of ad spend.
Select your founder stage.
The comparison table reshapes to show what matters most — right now, for you.
Manual Reality
Founders spend 3–6 weeks testing names through informal feedback loops with no scoring framework.
Catalyst Approach
Trademark conflicts, phonetic memorability, .com availability, cultural sensitivity — scored and ranked instantly.
↓ Try it live
Manual Reality
Manual research misses 60% of indirect competitors and becomes outdated the moment you save the file.
Catalyst Approach
Pulls 200+ signals across positioning, pricing, channels, and visual identity. Updates weekly.
↓ Try it live
Manual Reality
Generic pitch decks fail to communicate differentiated brand positioning — the #1 reason pre-seed rejections happen.
Catalyst Approach
Your brand narrative is scored against positioning, market size framing, and traction proof points from funded D2C decks.
↓ Try it live
Ready to automate all 3 workflows?
Start free. Upgrade when you need the full stack.
Founders at every stage. Real outcomes.
From napkin sketch to funded — stories from the Catalyst community.
"I had a logo and a Notion doc. Catalyst's brand audit told me my positioning overlapped three funded brands — before I spent $8K on packaging."
Maya Okonkwo
Founder, Solé Skin
"The name scorer caught a trademark conflict with a UK brand in 4 seconds. Our lawyer confirmed it the next day. That alone paid for a year."
Priya Mehta
Co-founder, Rasa Snacks
"I was about to run $5K in Meta ads with no channel model. The allocator showed me I needed 3x more email subscribers first. Saved my runway."
Jordan Lee
Founder, Drift Apparel
"The competitor map found a white space in premium sustainable candles that I had completely missed. Pivoted my positioning in a weekend."
Sofia Reyes
Founder & CEO, Lúna Home
"We were doing $30K/month but our unit economics looked terrible on paper. Catalyst's LTV model showed our payback period was actually 4.2 months — not 9."
Marcus Webb
Co-founder, Flōd Beverages
"Showed the Catalyst audit report in our seed deck. The investor said it was the most data-literate brand story they'd seen at this stage."
Amara Johnson
Founder, Kura Beauty
Start free. Scale when it clicks.
No credit card for the audit. Upgrade only when you're ready to go deeper.
Free Audit
Your first brand audit, on us. No card. No catch. Just signal.
- 47-point brand audit
- Brand name scorer
- Competitor map (top 5)
- Audit PDF export
- Packaging cost simulator
- Channel mix allocator
- Unit economics dashboard
- Pitch deck scoring
Growth
The full stack for founders who are building in public and need to move fast.
- Everything in Free Audit
- Packaging cost simulator
- Channel mix allocator
- Unit economics dashboard
- Weekly competitor updates
- Pitch deck scoring
- Unlimited brand iterations
- Dedicated brand strategist
14-day trial, no card
Studio
For operators raising pre-seed or Series A who need investor-grade brand data.
- Everything in Growth
- Dedicated brand strategist
- Investor deck integration
- Custom competitor tracking
- Brand asset review (logo, copy)
- Intro to partner VC network
- Priority support (4hr response)
- White-glove onboarding
All plans include SOC2-compliant data handling. Your brand data is never shared or used for training.